It was announced by SRx Health Solutions, Inc. on Thursday that a new subsidiary dedicated to crypto-based borrowing is planned to be launched.
Included in these investments are cryptocurrencies such as Solana and Bitcoin, which have been incorporated as essential components of a broader strategy aimed at leveraging existing assets while exploring decentralized financial frameworks.
According to the company, the proposed subsidiary is intended to enable global investors to deposit cryptocurrency in return for a share of profits generated by SRx’s North American Halo brand. The crypto capital would be utilized by SRx to finance Halo’s sales and marketing initiatives, with the objective of accelerating growth while preventing equity dilution for existing shareholders.
In the announcement, SRx Chairman Adesh Vora stated that “this is a conceptual plan,” expressing strong interest in engaging with the crypto community to explore methods for achieving these objectives. It was further noted that the primary aim is to establish financial flexibility while maintaining shareholder value.
SRx Invests in Solana as Part of Crypto Expansion Strategy
SRx’s increasing interest in digital assets was signaled by the move, with a disclosure made earlier the same day revealing that approximately $1.5 million worth of Solana had been purchased by the company as part of its broader strategy.
It was stated by Vora that SRx intends to maintain its investment in digital assets as the company expands, and the possibility of introducing a crypto-based rewards program linked to its pharmacy services may also be explored.
Integrated services and pharmaceutical solutions are provided by SRx Health Solutions, which operates as a specialty healthcare provider throughout Canada.
It was stated by the company that the diversification strategy has been designed to strengthen financial resilience and generate long-term value for investors.
