It was announced by SRx Health Solutions, Inc. on Thursday that a new subsidiary dedicated to crypto-based borrowing is planned to be launched.
These investments include cryptocurrencies such as Solana and Bitcoin, which play a central role in a broader strategy to leverage existing assets and explore decentralized financial frameworks.
According to the company, the proposed subsidiary aims to allow global investors to deposit cryptocurrency in exchange for a share of profits generated by SRx’s North American Halo brand. SRx plans to use the crypto capital to fund Halo’s sales and marketing efforts, aiming to accelerate growth while avoiding equity dilution for existing shareholders.
In the announcement, SRx Chairman Adesh Vora stated that “this is a conceptual plan,” expressing strong interest in engaging with the crypto community to explore methods for achieving these objectives. The company further emphasized that it primarily aims to establish financial flexibility while preserving shareholder value.
SRx Invests in Solana as Part of Crypto Expansion Strategy
The move signaled SRx’s growing interest in digital assets, as the company disclosed earlier the same day that it had purchased approximately $1.5 million worth of Solana as part of its broader strategy.
Vora stated that SRx plans to maintain its investment in digital assets as the company grows and may also explore the possibility of launching a crypto-based rewards program connected to its pharmacy services.
Integrated services and pharmaceutical solutions are provided by SRx Health Solutions, which operates as a specialty healthcare provider throughout Canada.
The company stated that its diversification strategy aims to strengthen financial resilience and generate long-term value for investors.